A spot alternating between two positions can produce apparent motion (AM). Following prolonged inspection, the AM degenerates into flicker. This adaptation effect was found to depend on spacing and timing; the probability of seeing motion during a 30-sec inspection period declined linearly with log spatial separation (over a range from 0.1 to 1 deg), and with log alternation rate (over a range from 2 to 4.5 Hz). Cross-adaptation, in which subjects were adapted to one alternation rate and tested at another, showed that low alternation rates gave stronger motion signals than high rates did. Adaptation to real motion (RM) strongly suppressed AM, which suggests that AM must be stimulating the same neural pathways as RM. Flickering spots (i.e. in-phase flicker) produced less adaptation than did a spot alternating between two positions (i.e. counterphase flicker), so the adapting mechanism must be responding to relative temporal phase. Embedding the adapting spots in configurations of other spots, which altered the pattern of perceived adapting motion without altering the local retinal stimulation, minimized the adaption, so the adapting mechanism must be responding to the path of seen motion. Adaptation can be used to measure the strength of AM and shows that AM is strongest for small separations, low alternation rates and high luminance contrast.