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Articles, Behavioral/Systems/Cognitive

Dorsomedial Prefrontal Cortex Mediates Rapid Evaluations Predicting the Outcome of Romantic Interactions

Jeffrey C. Cooper, Simon Dunne, Teresa Furey and John P. O'Doherty
Journal of Neuroscience 7 November 2012, 32 (45) 15647-15656; DOI: https://doi.org/10.1523/JNEUROSCI.2558-12.2012
Jeffrey C. Cooper
1Trinity College Institute of Neuroscience and
3Department of Computation and Neural Systems, California Institute of Technology, Pasadena, California 91125
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Simon Dunne
1Trinity College Institute of Neuroscience and
3Department of Computation and Neural Systems, California Institute of Technology, Pasadena, California 91125
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Teresa Furey
1Trinity College Institute of Neuroscience and
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John P. O'Doherty
1Trinity College Institute of Neuroscience and
2School of Psychology, Trinity College Dublin, Dublin 2, Ireland, and
3Department of Computation and Neural Systems, California Institute of Technology, Pasadena, California 91125
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Abstract

Humans frequently make real-world decisions based on rapid evaluations of minimal information; for example, should we talk to an attractive stranger at a party? Little is known, however, about how the brain makes rapid evaluations with real and immediate social consequences. To address this question, we scanned participants with functional magnetic resonance imaging (fMRI) while they viewed photos of individuals that they subsequently met at real-life “speed-dating” events. Neural activity in two areas of dorsomedial prefrontal cortex (DMPFC), paracingulate cortex, and rostromedial prefrontal cortex (RMPFC) was predictive of whether each individual would be ultimately pursued for a romantic relationship or rejected. Activity in these areas was attributable to two distinct components of romantic evaluation: either consensus judgments about physical beauty (paracingulate cortex) or individualized preferences based on a partner's perceived personality (RMPFC). These data identify novel computational roles for these regions of the DMPFC in even very rapid social evaluations. Even a first glance, then, can accurately predict romantic desire, but that glance involves a mix of physical and psychological judgments that depend on specific regions of DMPFC.

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The Journal of Neuroscience: 32 (45)
Journal of Neuroscience
Vol. 32, Issue 45
7 Nov 2012
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Dorsomedial Prefrontal Cortex Mediates Rapid Evaluations Predicting the Outcome of Romantic Interactions
Jeffrey C. Cooper, Simon Dunne, Teresa Furey, John P. O'Doherty
Journal of Neuroscience 7 November 2012, 32 (45) 15647-15656; DOI: 10.1523/JNEUROSCI.2558-12.2012

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Dorsomedial Prefrontal Cortex Mediates Rapid Evaluations Predicting the Outcome of Romantic Interactions
Jeffrey C. Cooper, Simon Dunne, Teresa Furey, John P. O'Doherty
Journal of Neuroscience 7 November 2012, 32 (45) 15647-15656; DOI: 10.1523/JNEUROSCI.2558-12.2012
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